Amelie Jat Expands Her Music Career into a Multifaceted Creative Brand

LONDON, UK (July 24, 2026) – London-based artist and songwriter Amelie Jat is building a creative world that reaches well beyond the recording studio. While her music continues to rise on the UK Club Charts and earn praise from industry tastemakers, including Record of the Day and EARMILK, Jat has expanded into new ventures that reflect the same thoughtful attention to detail found throughout her music.

Through her Etsy shop, TheRatGirlDiaries, Jat curates a collection of original paper goods and handcrafted designs, including hand-designed tarot cards, scrapbooking ephemera, art prints, and her monthly snail mail club subscription. Each month in the club, subscribers receive curated goodies, exclusive artwork, and personal letters, offering fans a more tangible way to experience her creative world beyond a streaming platform.

Jat also founded Syncronix Studios, a creative studio specializing in artist visuals. The studio's mission is to enable artists to create and deliver innovative, artfully crafted, high-quality videos on a budget and under flexible timescales. Drawing from years of experience developing her own visual identity, marketing campaigns, and creative direction, Jat is now helping fellow artists bring their visions to life.

"It's been really fulfilling discovering these new parts to my artistic expression," Jat said. "Working as an artist has taught me so much about music visuals and the details needed for strong marketing assets in today’s industry.” 

That expanding creative perspective is reflected throughout Jat's latest music. Her upcoming single "Alice" (out September 4) and recent releases "VENUS/ADONIS" and "even in an ending," unlock a new style of writing and production experimentation, introducing a more lyrical, figurative, and emotionally nuanced chapter of her artistry.

Whether through music, visual storytelling, or handwritten letters arriving in mailboxes around the world, Jat is embracing a new chapter defined by creativity without boundaries. Each new project offers another invitation into a world where connection remains at the center of everything she creates.

More about Amelie Jat’s music:

Amelie Jat is a London-based singer, songwriter and performer whose work blends cinematic atmosphere with emotionally precise, story-driven songwriting. Known for transforming lived experience and close observation into immersive pop narratives, Jat’s music exists at the intersection of vulnerability, restraint and emotional world-building.

Born and raised in Hong Kong, Jat began her musical journey as a drummer at the age of three, before expanding into songwriting, vocals, and performance. Now based in London, she has built a reputation for crafting deeply felt songs that balance intimacy with scale — creating music that feels both personal and expansive.

Following the release of her 2023 album for the plot and her 2025 project NONCHALANT, Jat established herself as a rising force in contemporary pop, earning Commercial Pop Club Chart success with singles including “rollercoaster” (#7) and “steal your shirt.” While those releases showcased her gift for emotionally direct, performance-driven pop, her 2026 work marks a deliberate artistic evolution.

Her latest era introduces a more experimental, mature, and narrative-led approach to songwriting and production. Jat’s recent music invites listeners into a collection of lived-in moments and shared emotional landscapes. It’s an era defined by patience, ambiguity, and storytelling.

With her 2026 releases, Amelie Jat steps into her most confident and artistically ambitious chapter to date — expanding her sound while deepening the emotional world that has always defined her work.

Fans can follow @ameliejat on Instagram and TikTok for updates on new music and upcoming performances.

Connect with Amelie Jat

Press Contact:MariaHerrera| maria@evergreenent.com

Next
Next

Amelie Jat Explores Dreamlike Escapism with “Alice”